A subgroup of the City Centre Forum has been actively working to develop customer service as a unique selling point of the city centre. The group have received significant assistance to date from CIT School of Business in the research and development of a Customer Service Charter. This involved engagement with service users, local private and public sector organisations and frontline staff. The purpose of the charter is to outline and detail the standards a customer or client can expect when engaging with service providers in Cork city. The charter offers a set of guidelines that will contribute to a pleasant environment for locals and visitors alike, encouraging the very best service across all sectors of the city. The charter is guided by a set of values: integrity, courage, inclusivity, respect and excellence. A pilot customer service training programme took place in pilot areas last year in conjunction with the Local Enterprise office and another one is due to begin shortly.